Unfolding the privacy paradox among mobile social commerce users: a multi-mediation approach.
Keng-Boon OoiJun-Jie HewBinshan LinPublished in: Behav. Inf. Technol. (2018)
Keyphrases
- personal data
- mobile applications
- end users
- social commerce
- mobile services
- mobile devices
- smart phones
- mobile terminals
- social web
- user interface
- privacy concerns
- mobile phone
- user interaction
- statistical databases
- personal information
- privacy preserving
- private information
- data management
- data quality
- theoretical framework
- user profiles
- social network sites
- website