Optimal Pricing and Customer Experience Investment Strategy in an Omnichannel Supply Chain Under BOPS.

Guitao Xu Kai Kang Mengyao Lu

Published in: IEEE Access (2022)

Keyphrases

supply chain
customer demand
supply chain management
pricing strategies
dynamic pricing
inventory control
inventory management
lead time
customer orders
pricing model
decision making
electronic commerce
service level
customer service
customer satisfaction
holding cost
dynamic programming