Antecedents of trustworthiness of social commerce platforms: A case of rural communities using multi group SEM & MCDM methods.
Sammar AbbasAlhamzah AlnoorSin Yin TehAbdullah Mohammed SadaaYousif Raad MuhsenKhai Wah KhawYuvaraj GanesanPublished in: Electron. Commer. Res. Appl. (2023)