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Examining the power-law distribution among eWOM communities: a characterisation approach of the Long Tail.

María Olmedilla FernándezM. Rocío Martínez-TorresSergio L. Toral Marín
Published in: Technol. Anal. Strateg. Manag. (2016)
Keyphrases
  • long tail
  • power law distribution
  • online advertising
  • social networks
  • recommendation systems
  • social media
  • complex networks
  • query suggestion
  • power law
  • user preferences
  • social web
  • scale free