The business of personalization: experience with personalization of Yahoo!
Udi ManberAsh PatelJohn RobisonPublished in: Commun. ACM (2000)
Keyphrases
- customer retention
- user modeling
- context aware
- user profiles
- recommender systems
- user model
- search engine
- information systems
- collaborative filtering
- business intelligence
- actual usage
- user centered
- business process
- electronic commerce
- data sets
- data mining
- big data
- cloud computing
- knowledge management
- customer satisfaction
- user profiling
- music retrieval
- real world
- databases