Omni-channel strategy for an online retailer: considering experience service and shopping costs.

Jinrong Liu Qi Xu Guoqing Zhang

Published in: INFOR Inf. Syst. Oper. Res. (2021)

Keyphrases

online stores
shopping behavior
online learning
online services
web services
supply chain
service providers
internet shopping
real time
omni directional
service quality
service delivery
point of sale
search costs
pricing strategies
dynamic pricing
total cost
multi channel
website