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Helping Online Customers Decide through Web Personalization.

Sung Ho Ha
Published in: IEEE Intell. Syst. (2002)
Keyphrases
  • web personalization
  • usage data
  • website
  • user interests
  • recommender systems
  • web users
  • web mining
  • web usage mining
  • data mining
  • machine learning
  • domain independent
  • log data
  • recommendation systems