Big Data Analytics in Building the Competitive Intelligence of Organizations.
Jayanthi RanjanCyril R. H. ForoponPublished in: Int. J. Inf. Manag. (2021)
Keyphrases
- competitive intelligence
- big data analytics
- business environment
- competitive environment
- big data
- human resources
- business applications
- high tech
- competitive advantage
- decision making
- decision makers
- business information
- social media
- information technology
- information and communications technology
- social networks
- decision support system
- data warehouse