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What affects travellers' preference of e-travel or traditional travel agencies: an empirical study.
Yue Jeff Zhang
Donna A. Driscoll
Paul J. Lazarony
Binshan Lin
Ruidong Zhang
Published in:
Int. J. Serv. Stand. (2006)
Keyphrases
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web services
decision trees
travel information
search engine
user preferences
information sharing
multi attribute
preference elicitation
travel planning