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Customer Behavior in Electronic Commerce: A Bayesian Approach.
Silvana Dakduk
Enrique ter Horst
Zuleyma Santalla
German Molina
José Malavé
Published in:
J. Theor. Appl. Electron. Commer. Res. (2017)
Keyphrases
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electronic commerce
customer behavior
historical data
customer service
behavior patterns
transactional data
customer data
tourism industry
log files
electronic transactions
service quality
business models
small and medium sized enterprises
automated negotiation
electronic markets
web logs
agent mediated