Yi Grace Ji

Publication Activity (10 Years)

Years Active: 2017-2023
Publications (10 Years): 2

Top Topics

Electronic Word Of Mouth

Instant Messaging

Top Venues

Comput. Hum. Behav.

Publications

Zifei Fay Chen, Yi Grace Ji, Rita Linjuan Men
Effective social media communication for startups in China: Antecedents and outcomes of organization-public dialogic communication. New Media Soc. 25 (12) (2023)
Jiangmeng Liu, Cong Li, Yi Grace Ji, Michael North, Fan Yang
Like it or not: The Fortune 500's Facebook strategies to generate users' electronic word-of-mouth. Comput. Hum. Behav. 73 (2017)