Login / Signup
Swati Anand
ORCID
Publication Activity (10 Years)
Years Active: 2020-2020
Publications (10 Years): 1
Top Topics
Case Study
Purchasing Behavior
Top Venues
Int. J. Online Mark.
</>
Publications
</>
Vishal Verma
,
Swati Anand
,
Kushendra Mishra
The Pathos and Logos Affecting Online Purchasing Behavior: The Mediating Role of Logos.
Int. J. Online Mark.
10 (4) (2020)