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Shumeng Liao
Publication Activity (10 Years)
Years Active: 2014-2014
Publications (10 Years): 0
Top Topics
Observational Learning
Personalized Recommendation
Online Consumer
Elementary School
Top Venues
WHICEB
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Publications
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Jingwen Chen
,
Yuan Yin
,
Shumeng Liao
Online Consumer Misbehavior: The Effects of WOM versus Observational Learning.
WHICEB
(2014)