Rawan Masoud

Publication Activity (10 Years)

Years Active: 2023-2023
Publications (10 Years): 1

Top Topics

Customer Service

Linear Transformation

Intellectual Capital

Top Venues

Publications

Rawan Masoud, Sarah Basahel
The Effects of Digital Transformation on Firm Performance: The Role of Customer Experience and IT Innovation. Digit. 3 (2) (2023)