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Ralitza Nikolaeva
ORCID
Publication Activity (10 Years)
Years Active: 2005-2006
Publications (10 Years): 0
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Publications
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Ralitza Nikolaeva
,
S. Sriram
The Moderating Role of Consumer and Product Characteristics on the Value of Customized On-Line Recommendations.
Int. J. Electron. Commer.
11 (2) (2006)
Ralitza Nikolaeva
Strategic Determinants of Web Site Traffic in On-Line Retailing.
Int. J. Electron. Commer.
9 (4) (2005)