Pascal van Hattum

Publication Activity (10 Years)

Years Active: 2009-2012
Publications (10 Years): 0

Top Topics

User Acceptance

Business Opportunities

Behavioral Intention

Mobile Services

Top Venues

Int. J. Mob. Commun.

Publications

Harry Bouwman, Carolina López-Nicolás, Francisco J. Molina-Castillo, Pascal van Hattum
Consumer lifestyles: alternative adoption patterns for advanced mobile services. Int. J. Mob. Commun. 10 (2) (2012)
Pascal van Hattum, Herbert Hoijtink
Market Segmentation Using Brand Strategy Research: Bayesian Inference with Respect to Mixtures of Log-Linear Models. J. Classif. 26 (3) (2009)