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Meng Syun Sie
Publication Activity (10 Years)
Years Active: 2015-2015
Publications (10 Years): 1
Top Topics
Information Systems
Mobile Phone Users
Brand Image
Top Venues
Behav. Inf. Technol.
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Publications
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Wee-Kheng Tan
,
Meng Syun Sie
The impact of personal innovativeness on product aesthetics and self-connection with brand: a case study of mobile phone users.
Behav. Inf. Technol.
34 (3) (2015)