Junya Shen

Publication Activity (10 Years)

Years Active: 2022-2022
Publications (10 Years): 1

Top Topics

Purchase Behavior

Sponsored Search Advertising

Top Venues

Publications

Xiayu Chen, Junya Shen, Shaobo Wei
The Effects of Match-Up Cues on Consumer Purchase Behavior in Live Streaming E-Commerce. PACIS (2022)