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Joel Mero
ORCID
Publication Activity (10 Years)
Years Active: 2018-2019
Publications (10 Years): 2
Top Topics
Purchase Decision
Orientation Estimation
Online Shoppers
Digital Goods
Top Venues
Bled eConference
Electron. Mark.
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Publications
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Hannele Haapio
,
Heikki Karjaluoto
,
Joel Mero
Antecedents of Market Orientation in The Banking Sector During Its Digital Transformation.
Bled eConference
(2019)
Joel Mero
The effects of two-way communication and chat service usage on consumer attitudes in the e-commerce retailing sector.
Electron. Mark.
28 (2) (2018)