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Heci Zhang
Publication Activity (10 Years)
Years Active: 2016-2021
Publications (10 Years): 2
Top Topics
Databases
Special Case
Computer Based Instruction
Online Consumer
Top Venues
Inf. Syst. E Bus. Manag.
WEB
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Publications
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Dan Ke
,
Heci Zhang
,
Ning Yu
,
Yanbin Tu
Who will stay with the brand after posting non-5/5 rating of purchase? An empirical study of online consumer repurchase behavior.
Inf. Syst. E Bus. Manag.
19 (2) (2021)
Dan Ke
,
Heci Zhang
,
Yanbin Tu
The Cannibalization Effects of New Product Preannouncement and Launch on the C2C Marketplace.
WEB
(2016)