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Dongjin He
Publication Activity (10 Years)
Years Active: 2014-2014
Publications (10 Years): 0
Top Topics
Purchase Decision
Online Search
Behavioral Intention
Perceived Risk
Top Venues
WHICEB
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Publications
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Hongqing Sun
,
Dongjin He
"Refunds" or "Discounts"? Exploring the Compensation Framing Effect on Consumer's Perceived Fairness of Online Service Recovery.
WHICEB
(2014)