Cristina Alcazar-Caceres

Publication Activity (10 Years)

Years Active: 2020-2020
Publications (10 Years): 1

Top Topics

Human Interaction

Interactive Storytelling

Generation Process

Top Venues

J. Theor. Appl. Electron. Commer. Res.

Publications

Paloma de H. Sánchez-Cobarro, Francisco Jose Molina-Castillo, Cristina Alcazar-Caceres
The Brand-Generated Content Interaction of Instagram Stories and Publications: A Comparison between Retailers and Manufacturers. J. Theor. Appl. Electron. Commer. Res. 16 (3) (2020)