Chaio-Hsing Chen

Publication Activity (10 Years)

Years Active: 2017-2017
Publications (10 Years): 1

Top Topics

Causal Relationships

Purchase Intention

Top Venues

Publications

Chaio-Hsing Chen, Mei Hua Huang, Perng-Fei Huang, Chiung-Yen Chen
Investigation into the Relationships Among Sponsorship, Identification and Purchase Intention. IMIS (2017)