Alice Kyoungran Ma

Publication Activity (10 Years)

Years Active: 2019-2019
Publications (10 Years): 3

Top Topics

Factors Affecting

Digital Television

Behavioral Model

Online Environment

Top Venues

KSII Trans. Internet Inf. Syst.

Publications

Alice Kyoungran Ma, Jongchang Ahn
The Correlation between Online Comments before Broadcasting and Television Content Viewers' Behavior Pattern: The Anchoring Effect Perspective. KSII Trans. Internet Inf. Syst. 13 (6) (2019)
Jongchang Ahn, Alice Kyoungran Ma
Influences of Chinese User-generated Data on Viewing Rate. ICTC (2019)
Alice Kyoungran Ma, Takhun Kim, Jongchang Ahn
A Study on the Media Consumers' Behavior Related to Online Communications: Behavioral Economics Perspective. KSII Trans. Internet Inf. Syst. 13 (5) (2019)